Garmin® Revs Up the Drive, Introduces New Automotive Product Line Focused on Driver Awareness
Garmin International Inc., a unit of Garmin Ltd. (NASDAQ: GRMN), the worldwide leader in satellite navigation, today announced the new Garmin Drive™ product line – easy-to-use portable navigation devices (PNDs) specifically designed to help increase driver situational awareness. The launch of this new lineup marks a significant step forward in the evolution of PNDs from Garmin with four intuitively named models: Garmin Drive™, Garmin DriveSmart™, Garmin DriveAssist™ and Garmin DriveLuxe™. The 2016 Garmin Drive product line is being showcased in the Garmin booth (South Hall 4 #35811) at this year’s Consumer Electronics Show.
“The most exciting development of the new Garmin Drive line is that driver awareness features typically seen in luxury vehicles are now accessible as an aftermarket solution for all drivers,” said Dan Bartel, Garmin vice president of worldwide sales. “There are many distractions that drivers encounter while running errands, driving to work or taking road trips. These new driver alerts can remove some of these burdens and help drivers stay aware on the road.”
The entire Garmin Drive lineup boasts a number of driver alerts to encourage safer driving and situational awareness. This includes warnings for upcoming sharp curves, railroad or animal crossings, alerts for users driving the wrong-way on a one-way street and more. Drivers also receive red light and speed camera1 alerts as well as vital timesaving traffic information with fast-approaching traffic jam notifications.2 For longer routes, a fatigue warning alert suggests potential break times and available rest areas or places to stop.
In addition to the new driver awareness features, Garmin Drive includes preloaded data from Foursquare® POIs, adding millions of popular stores, restaurants and more. Various models offer options for lifetime maps3 and traffic updates.4 Other features designed to simplify navigation include Garmin Real Directions™, which guides drivers using recognizable landmarks, buildings and traffic lights; and Easy Route Shaping that lets drivers modify a route to include preferred cities or roads by touching the navigation screen.
The Garmin DriveSmart boasts all of the features from Garmin Drive and adds customizable smart notifications that allow drivers to display calls, text messages and app notifications on the navigation screen.5 Voice-activated navigation and Bluetooth® wireless technology for hands-free calling6 allow drivers to keep both hands safely on the wheel. Garmin DriveSmart can also access real-time services such as live traffic and weather radar through the Smartphone Link app.7
Garmin DriveAssist builds on the Garmin DriveSmart and includes a built-in dash cam to serve as an eyewitness. The device continually records and automatically saves video footage on impact with the included microSD card. The integrated camera brings in more advanced driver awareness alerts, such as the Forward Collision8 and Lane Departure Warnings.8 Additionally, Garmin DriveAssist integrates the new “Go” Alert, a camera-assisted feature that notifies distracted drivers when traffic ahead of their vehicle begins to move. As drivers approach select destinations, Garmin Real Vision™ unveils a camera view on the screen of the device and an arrow points out the specific destination.
The stylish Garmin DriveLuxe is an impressive premium navigator housed in a beautiful forged metal design. Powered with a sleek magnetic mount, the Garmin DriveLuxe delivers innovative navigation features and adds HD Digital traffic4 – the fastest traffic avoidance solution offered by Garmin, with updates as often as every 30 seconds.
All Garmin Drive devices can be paired with the Garmin BC™ 30 Wireless Backup Camera (sold separately) to easily see behind a vehicle when moving in reverse. Garmin Drive devices may also be paired with the new Garmin babyCam™ in-vehicle video monitor (sold separately, or bundled with Garmin Drive 50 USA LM) to view backseat passengers on the navigation screen.
The Garmin Drive lineup has models in different display sizes with various map regions and navigation features. Suggested retail prices range from $129.99 to $349.99. The Garmin Drive product line is expected to be available in the first quarter of 2016. For more information, visit explore.garmin.com/en-US/drive.
The Garmin Drive product line is the latest from Garmin’s consumer automotive segment, the leading worldwide provider of portable navigation devices for automobiles, motorcycles and trucks. Garmin’s user-friendly navigation solutions have innovative features that provide time- and fuel-saving benefits to meet the demands of everyday driving.
For decades, Garmin has pioneered new GPS navigation and wireless devices and applications that are designed for people who live an active lifestyle. Garmin serves five primary business units, including automotive, aviation, fitness, marine and outdoor recreation. For more information, visit Garmin's virtual pressroom at garmin.com/newsroom, contact the Media Relations department at 913-397-8200, or follow us at Facebook.com/garmin, Twitter.com/garmin, or Youtube.com/garmin.
1Red light and speed camera warnings are not available in all regions.
2Requires users to be driving faster than 50 MPH while approaching slow or stopped traffic.
3Lifetime maps entitle you to receive map updates when and as such updates are made available by Garmin during the useful life of 1 compatible Garmin product or as long as Garmin receives map data from a third party supplier, whichever is shorter. For the meaning of a product’s “useful life” and for other important terms and conditions, please see Garmin.com/LM for details.
4Lifetime traffic extends for the useful life of your Garmin traffic receiver or as long as Garmin receives traffic data from its traffic supplier, whichever is shorter. A traffic receiver’s “useful life” means the period during which the receiver (a) has the required technical capabilities to utilize current traffic data service and (b) is capable of operating as intended without major repairs. Traffic content not available in all areas.
5To receive smart notifications on your navigator, you must download the free Smartphone Link app. User’s data plan charges, if any, will apply. Contact your mobile service provider for more information about your service plan’s data and roaming rates. Requires Bluetooth-enabled smartphone (sold separately).
6Requires Bluetooth-enabled smartphone sold separately.
7User’s data plan charges, if any, will apply. Contact your mobile service provider for more information about your service plan’s data and roaming rates. Subscription may be required. Requires Bluetooth-enabled smartphone (sold separately).
8Certain conditions may impair the warning function. Visit Garmin.com/warnings for details.
NOTICE: Some jurisdictions regulate or prohibit the use of the Garmin DriveAssist and Garmin babyCam devices. It is your responsibility to know and comply with applicable laws and rights to privacy in jurisdictions where you plan to use these devices.
About Garmin International Inc. Garmin International Inc. is a subsidiary of Garmin Ltd. (Nasdaq: GRMN). Garmin Ltd. is incorporated in Switzerland, and its principal subsidiaries are located in the United States, Taiwan and the United Kingdom. Garmin is a registered trademark and Garmin Drive, Garmin DriveSmart, Garmin DriveAssist, Garmin DriveLuxe, Garmin Real Vision, BC, Garmin Real Directions and Garmin babyCam are trademarks of Garmin Ltd. or its subsidiaries. HD Radio Technology manufactured under license from iBiquity Digital Corporation. U.S. and foreign patents. HD Radio™ and the HD and HD Digital Traffic logos are proprietary trademarks of iBiquity Digital corporation. Foursquare®and the Foursquare® logo are registered trademarks of Foursquare Labs, Inc. The Bluetooth® word mark and logos are registered trademarks owned by Bluetooth SIG, Inc. and any use of such marks by Garmin is under license.
All other brands, product names, company names, trademarks and service marks are the properties of their respective owners. All rights reserved.
Notice on Forward-Looking Statements:
This release includes forward-looking statements regarding Garmin Ltd. and its business. Such statements are based on management’s current expectations. The forward-looking events and circumstances discussed in this release may not occur and actual results could differ materially as a result of known and unknown risk factors and uncertainties affecting Garmin, including, but not limited to, the risk factors listed in the Annual Report on Form 10-K for the year ended December 27, 2014, filed by Garmin with the Securities and Exchange Commission (Commission file number 0-31983). A copy of such Form 10-K is available at http://www.garmin.com/aboutGarmin/invRelations/finReports.html. No forward-looking statement can be guaranteed. Forward-looking statements speak only as of the date on which they are made and Garmin undertakes no obligation to publicly update or revise any forward-looking statement, whether as a result of new information, future events, or otherwise.